BSN’S 2016 NATIONAL AND MALAYSIA DAY CAMPAIGN : KUCING HAPPY #SAMASAMA

Background:
Too many messages on Merdeka Day & Malaysia Day call on Malaysians to come together as one people, implying that unity has yet to be achieved.

BSN Bank wanted to stand out by demonstrating that Malaysians have always been united. All they needed was a gentle reminder.

Case Study Video:

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